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Real Estate Tips
Pricing >Marketing Techniques

When a seller lists a home with a real estate agent, a lot of brainstorming follows. Who are the potential buyers, where do they live and work? How can they be reached effectively with information that will attract them to this particular property?

In addition to advertising each home on the widely used Multiple Listing Service, professional real estate agents employ marketing techniques tailored to the individual home they are selling. An agent will review various buyer lists to find potential purchasers. They will use telephone and direct mail marketing, produce property flyers and advertise on the Internet, in the newspaper, in community publications and in real estate magazines. Contacts will be made to other agents who sell homes in the area to encourage them to show the home to prospective buyers.

Real estate agents combine pro-active marketing with realistic pricing to generate results for their home sellers.

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Real Estate Trivia
Q 
At the doors of what famous temple do you find yourself when you climb the 'Stairway to Heaven'?

A 
The Temple of Heaven in Beijing, China, attracts the local faithful and tourists.
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Ray Gernhart and Associates, REALTOR®, real estate agent and broker for Washington D.C., Northern Virginia and Alexandria, Virginia home listings, property and land for sale - NUMBER1EXPERT(tm)

Ray Gernhart and Associates
RE/MAX Allegiance

5100 Leesburg Pike
Alexandria, VA. 22302
Direct: 703-824-4731
Toll Free: 800-278-8504
Cell: 703-855-6384
Fax: 866-253-8757
talktoray@NUMBER1EXPERT.com

With Ray's successful career of over twenty years in real estate, he has personally experienced all the ups and downs of the market. Since 1984, he has coordinated hundreds of new home sales as well as easing the transition for families as they move on to new horizons. Ray's expertise lies in his complete understanding of all facets of real estate, from buying and selling, to an all-encompassing grasp of the individual financial aspects for each client. Call or email America's NUMBER1EXPERT™ in real estate for the Alexandria area today!

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